Apple’s iPhone 15 soared to the top of global smartphone sales in 2024, marking a new wave of demand for premium tech and flashy features.
iPhone 15
Counterpoint Research shows that Apple’s iPhone 15 and Pro counterparts topped global sales in the third quarter of 2024. Samsung and Xiaomi held positions in the top ten, indicating a stable but competitive smartphone market.
The iPhone 15’s success comes when high-end smartphones gain broader consumer interest. Pro Series models made up half of Apple’s iPhone sales for the first time in a third quarter, highlighting the growing demand for advanced features.
