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Google Lens-powered Screen Search arrives for Chrome on iPhone

Google has announced that it’s bringing a new feature to iPhone that enables users to quickly search while browsing the web or watching videos.

Two smartphones displaying Google Lens, one shows ramen, the other a gramophone. Floating icons and search results related to these items are visible around the phones.
Circle to Search comes to iOS

Screen Search is, effectively, the iOS version of Circle to Search, which was released to select premium Android smartphones over a year ago.

The feature is designed to give users a much more convenient way to search content they’re actively engaging with. Instead of switching screens to open up a search engine, users can simply circle the thing they’re interested in to launch a Google search.

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