Apple’s latest earnings have impressed some investment advisors, with Morgan Stanley inching its Apple stock price target up to $275 mostly because of the long-term strength of Services.
![Tim Cook, with short gray hair and glasses raises both arms enthusiastically, wearing a dark shirt against a plain background.](https://photos5.appleinsider.com/gallery/62498-129556-timcookhappy-xl.jpg)
Tim Cook, celebrating
While Apple’s iPhone sales came in at a bit over $600 million dollars short of the year-ago quarter, there was enough good news in the report for a firm generally bullish on AAPL to increase its price target.
In a note seen by AppleInsider, investment firm Morgan Stanley has hiked its price target for AAPL to $275. This is a boost over just a week ago, where the firm had a $273 target, it now has a $275 goal.